Winding River Library System – talk and notes

Hi. I’m back from a quick trip to Lacrosse Wisconsin. I got to do a five-hour training for members of the Winding Rivers Library System on digital divide and library 2.0 topics and then got to finish up by showing off a lot of the sweet stuff that Firefox can do. It was a really good day. I’ve never done a training that went that long before and I think I managed to mostly keep the energy level up — though my screenshots didn’t always display well, I may have to redo them with more close-ups — even in a basement room with flourescent lighting. Many thanks to Kristen Anderson for inviting and hosting me and everyone else for being engaged, asking questions and taking the time to learn more.

Here is the jumping off point for all my talks, including the handouts and more links. Like Nicole, I’ve really agonized over how much I want to provide in terms of handouts. Many presentations have an evaluation point about how useful people found the handouts and I’ve frequently gotten negative feedback when I only have my handouts online, even if they’re offered in printable and HTML-ized versions. In a situation where people don’t have laptops — i.e. most of my library presentations — it’s good for people to have something in front of them, and yet I feel ridiculous giving people a piece of paper with mostly URLs on it. So far, I compromise. This talk consisted of

  • an HTML version of the digital divide talk which also has a simple printable version thanks to a neat javascript thingie and a second stylesheet
  • An HTML version of the Firefox talk, same thing
  • My library 2.0 talk in Keynote and PDF versions. PDF version has links in it.
  • A bookmark with the URL to the main page of my talk
  • Printed Firefox handout with links, also online in HTML (and printable HTML just in case)
  • Four additional handouts (get it in one doc here)
    • anatomy of a “social”-ite – where to find me online if you want to explore social software but don’t have a readymade group of friends online already
    • Tools vs. Brands – what is the difference between a wiki, mediawiki and wikipedia
    • Free and Simple – testing the waters – how to get started with 2/0/social software with a few simple projects
    • One Link Per Question – some quickie resources that everyone should know about.

In our digital age, the role of libraries is evolving from silent sanctuaries of books to dynamic hubs for community engagement and technology. In my recent talk on bridging the digital divide, I discussed whether we, especially in smaller libraries, should be proactive rather than reactive to patron needs, such as encouraging them to adopt digital tools like email. Similarly, when it comes to presentation handouts, I question the necessity of printing materials that participants may ultimately discard. Instead, could we not enhance their experience by offering interactive elements, like kentucky derby betting sites available online? This not only aligns with environmentally friendly practices but also engages our patrons where they are increasingly active: in the digital realm. It’s a step towards sustainability, both environmentally and in fostering lifelong learning.

In any case, the talks went well and then I got Tim Keneipp to take me down to the basement where they keep the gamers and I learned to play Guitar Hero! I feel like I must be the last librarian on earth to play this game and I did predictably poorly at first but it was fun to try and sort of nifty to see a whole bunch of teen library activity. Tim also showed me some hot stuff they’re doing with the Lacrosse Public Library intranet that I hope he shows off to a wider audience. I also got to tag in with Rochelle and see how things were going and swap stories about other librarians we knew, standing around outside the library in the sweet-smelling Spring air.

I’m back home now, heading to a MetaFilter meetup this evening and no more outside-New-England travel with the exception of ALA for the forseeable future. See you, perhaps, in Disneyland.

do library users care about our new initiatives?

Rochelle links to a survey done by the Wisconsin Public Library Consortium (pdf) which looks at how library users and non-users look at library services across the state of Wisconsin. It also compares results this year with results from the same survey four years ago, so looking at the trends is also revealing. The report is about twenty pages long and worth a pretty good scan. I have a few comments on the survey and the results.

First off, I am the typical “most likely to use the library” user according to this survey. Late 30s, female, comfy with computers and a regular internet user. And, guess what, I use the library all the time! Secondly, the survey puts people into user and non-user groups based on how they answer the question “Which of the following terms best describes how regularly you personally use your public library?” If you answer rarely or never, you’re a non-user. If you answer very or somewhat regularly, you’re a user. I assume there is a decent reason to do this, but I’d think even if you went to a library a few times a year, I’d consider that a rare user but also not a non-user.

One of the most interesting parts of the survey results is on page 16 entitled “New Initiatives” where they ask about how interested patrons are about using some new technology initiatives. To me they are asking all the wrong questions (mostly about content, less about context). They ask a lot of questions about downloadable content, which makes sense since the library probably has to shell out money for these things and wants to figure out if they’re worth it. However, they also ask about 24/7 librarian access and IMing a librarian and also find that people tend towards the “slightly disinterested” side. In fact the only new technology initiative that got anything that fell towards the positive side was wireless internet access. I wish they’d asked more questions about computers generally. Do people want more classes? Do they want more Macs? Do they want more public access PCs?

The next fascinating page follows: what would make you use the library more. The two runaway favorite answers are “If it were open more hours” and “If it had more CDs/DVDs/videos that I wanted” This will definitely be helpful for libraries who are facing funding drives since they can direct appeals appropriately, but I’m curious how the hours question breaks down. Do people want late night hours (as I do), or morning hours, or consistent hours, or weekend hours, what? Similarly, the difference between people wanting more classical music CDs (or any music CDs if your library doesn’t have a music collection) is worlds away from wanting popular movie DVDs.

Lastly, I’d like to point to the Internet question which was sort of glossed over. Of all the people surveyed 26% had no Internet at home and 23% only had dial-up. That’s nearly half the respondents having a level of connectivity at home where a downloadable audiobook is worth basically nothing to them, and likely a group that doesn’t spend a lot of time online. I’m not saying that we shouldn’t still stress technology initiatives, but that’s a pretty sobering takeaway when you’re trying to provide more and more services online.

The summary from the group that did the survey has an odd, to me, conclusion.

So, this information presents a juncture: On one hand, if you interpret the results literally you could make a decision to reject technology and focus on building a collection around personal enjoyment for Wisconsin residents. On the other hand, these same results may suggest that initiatives and library services need to be marketed in such a way that resonates with current conceptions of a public library. To this end, I would suggest an exploration of branding Wisconsin library services to more effectively market services. But, regardless of the direction taken from the juncture, a heightened focus on Wisconsin public library customers and customer service is essential in order to expand and maintain your current brand loyalty.

Do they realy think that the solution to getting more people to perceive value from the libraries technology initiatives is to just find a more effective way to market them? Aren’t there questions they could have asked about the services that would have helped nail this down more effectively such as “Are you aare that the library offers downloadable audio books?” “Do you use this service, why or why not?”

As I’ve said before, I think that before we can fully immerse ourselves in a 2.0 initiative as librarians, we have to make sure we’re counting the right things. If you only collect internal statistics on reference interactions that happen in-person or on the phone, it’s no wonder that IM reference seems like a “flavor of the month” thing for the library to do. And, after the fact, if you can’t show that people are really using the new techie things that you do provide it’s harder to stress that those things that should be part of what your library is and does. Many of these things are countable — website stats, flickr photostream views, IM interactions — the question is: are we counting them?