ALA just needs to be aware of and post to the existing meta-blogs. They need a Minister of Public Blogs to post, read, and interact with the blogging community (and maybe, just maybe maintain a blog). Then again, if we want to get big-picture about it, ALA needs to get clueful and a little lighter on their feet about new technologies. Not everything needs an Action Plan and a Vision Statement and a Matrix, plus a spring conference with the usual suited suspects jostling for eminence on something they barely understand.